Metro Kebab is a fast food cafe located in Islington NSW. They didn’t have any website or online presence and were affiliated with a third party delivery company which cut into a big proportion of their daily sales. They really needed the help of our professional digital marketing services for their fast food cafe to boost their business.
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Client:
Metro Kebab -
Industry:
Food and Beverage -
Service Type:
SEO, SMM, Web Design & Development
Organic Traffic
100 % growth on Organic Traffic in 6 months
Website Visits
437 % increase In website visits in 6 months
Instagram Visits
2380 % Instagram traffic increases in 6 months
Facebook visit
820 % traffic increases in 6 months
Our Project Challenges
The challenges we faced while making the brand and grow organic traffic
1
Did not have any website
Metro Kebab did not have any website which meant we had to work on the businesses online marketing and presence from scratch starting from website development, building social media awareness through to ongoing SEO.
2
Low local brand awareness
We worked on increasing Local brand awareness so that more people would visit the shop when coming to the Petrol Station on their journey. This was challenging because of the low online presence of the business on social media platforms and Google.
Our Approach, Strategy & Execution
We worked closely with the client's team to understand their needs and challenges.
Targeting Nearby Suburbs
Business by targeting the nearby and surrounding suburbs as well.
Online Delivery
There was a huge demand for online delivery of food items.
Developed a Website
We developed a website according to their requirements and our SEO team
New Delivery System
We implemented the system according to their requirements.
100% Growth in Organic Traffic
The organic search rankings were also increased by publishing relevant & quality filled content while also attracting links from other websites. Using the appropriate alter tags and metadata, Metro Kebab’s page was furthermore optimised. This improved the site’s authority and relevance and drew in new users. In 6 months, our SEO saw amazing results with 100% growth in Organic traffic and backlinks.
437% Increase in Website Visits
The effectiveness of our marketing strategies can be seen in our increase of calls by 15%, website visits which had a dramatic increase of 437% and also the photo views which were much higher.
Social Media Growth
organic strategies such as: Photo Sharing on Google for local ranking and Regular posting on Social media platforms with attractive content and graphics to drive traffic. In this way their page likes and social media growth on Facebook and Instagram increased in a span of 6 months. Our marketing team successfully engaged more customers and their page growth was highly improved to +2380% on Instagram, +820% on Facebook and +2825% on Pinterest
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